GOOOAAALLL! In an effort to boost awareness of their Lucky Charms, Cinnamon Toast Crunch, and Honey Nut Cheerios brands, General Mills turned to us to create a one-of-a-kind activation for fans ahead of the 2019 Mexican National Team U.S. Tour stop at Mercedes-Benz Stadium in Atlanta, Ga. Throughout the day, soccer fans of all ages competed for prizes and giveaways from General Mills.
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